In this video Marketing Pearl of the Week brain based marketing expert, Dr. Alan Weinstein shows you why Social Media Sharing and engagement is totally dependent on Mobile.
There are 12 Facts about Facebook Mobile referenced in this video. These Facts can be found in the article Posting Content From Mobile Shows Higher Facebook Engagement by Chad Whitman and the article 60 Facebook Stats, by Craig Smith.
From the Transcript:
Okay. Today we’re going to take a look at The VIP App, the app you need, the features you want and we’re going to look at Facebook and social media sharing.
Now, what you’re going to see right now is going to really change your whole thought process on how to do social media sharing.
Now, here’s what you need to know. Posting content from mobile shows higher Facebook engagement. Facebook mobile stats, number of Facebook mobile monthly active users, 1.248 million. Number of Facebook mobile daily active users, 798 million. Number of mobile-only Facebook monthly active users, 581 million. Percentage of Facebook video views that take place on a mobile device, 75 percent. Facebook percentage of all mobile social sharing, 60.3 percent. Percentage of Facebook advertising budgets that’s dedicated to mobile, 57 percent. Number of mobile app links enabled, one billion. Percentage of time Facebook users in US spend on mobile apps, 68 percent. Smartphone penetration for Facebook among 18-35 year old milleniums in US, 75.6 percent. Percentage of American travelers that own a Smartphone that post vacation photos to Facebook, 90 percent. Number of users accessing Facebook on an Android device, 500 million. Percentage of people that use Facebook on Thanksgiving 2014 that did so on a mobile device, 88 percent.
What does all this tell you? Very, very simple. It tells you that if you want to engage people and share posts and have them share your posts on social media, you have to do it on a mobile device. That’s where all the action is.
The VIP App, the app you need, the features you want. Facebook and social media sharing.
What technology are your patients, customers, and clients using? Mobile.
Nothing has more credibility than saying to your patients, customers, and clients, “Go to the app store and download my mobile app. Let’s face it. Every business you know has a mobile app except yours. What are you waiting for? We’ve done it for Alex Mandossian and literally dozens, and dozens, and dozens of other people in the health care industry and the marketing industry, and even in the publication industry for magazines.
Make sure you click on the two links that you see right in front of you. One will allow you to download the e-book I wrote on mobile marketing. That’s a present for you. The other one, in case you’ve already downloaded that e-book, will take you to what the next step is. Click on either link. I look forward to building you the apps for your business you just have to have.
The VIP App
More than ever, it’s time to embrace technology. And look at how we can communicate with our audience from a completely different perspective. I have something brand new to introduce to you. And I’m confident it will absolutely blow you away.
I’m going to show you how you can effectively use “Google Hangouts On Air” to stay in touch with your tribe, and get an attendance rate of at least 83% to show up. And even that is being conservative once you understand how this works.
Just imagine getting a minimum of 83% attendance rates. And on a consistent basis as well. These days those sort of numbers are normally completely unheard of.
if you are ready to own a piece of real-estate on your followers desktop, iPhone and iPad go to:
If you are not a SYSTEM client realize that every SYSTEM client now gets their own mobile Apps as part of the package.
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