Video Marketing Pearl of the Week – Body Language

With all the flair and expertise of a fine conductor, watching Alex work his magic is music to your ears. How important is body language? How important is your body language? Make sure you learn from Alex. Your voice is only part of the promotion.

If you are in the marketing business and let’s face it regardless what business you are in, you are in the marketing business, video is the way to go.  Video catches the attention of everyone.  It is entertaining, informative and certainly  causes people to take action.

On a scale of 1 to 10 a Welcome message to the new people you put in your database is the first step at building your relationship. The video must be visually appealing, well lit, and convey your message professionally yet friendly.  Always start and end your video with a smile. Take a cue from Alex.  Create the warmth as if your audience is sitting across from you in your living room. You don’t want to look like a mannequin.  Use body language to invite your audience. Be human and put your whole body into your message.

And of course we always appreciate your comments.

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