Did you ever think when is the best time to convert a lead into a patient, a client or a customer? Think about this. Have you ever test driven a car? Toured a home you were thinking of buying? Went to a furniture store to buy a living room set? When is your greatest excitement? Six months down the road or when you first experienced it?
For most people the excitement is the highest for the first 30 days, and the same goes for the people you get in front of. You do a lecture or a screening. You do a Wellness Day or a Teleseminar. When are the participants the hottest, the most excited? They are the most excited right after your event and for the next 30 days.
So how do you convert them into your office? Consistency and repetition.
As always feel free to comment.
