Video Marketing Tip of the Week – Facebook Call to Action

Everyone knows, or at least should, that whether you are working the internet, giving a lecture or performing a screening, you need to give a “Call to Action (CTA).”  If you don’t your audience will not know what you want them to do next, and in fact they will think there is nothing they need to do.

Do you want them to sign up to be on your mailing list?

Do you want them to become a client or a patient?

Do you want them to click your Like Button?

If you don’t give them the CTA they will never do any of those things.

Some people are good at giving that first CTA to get people into their funnel.  The problem is, they do not realize that the first CTA is really just the first step.  In other words, if you give the CTA to get people to sign up, what do you want next?  If you get people to click your Like button, what do you want next?

If you are using Facebook for your business, and you should, you have already found out that having a lot of Fans is worthless unless you can convert them into customers, clients or patients.  There are many ways to do that.

In this video we look at an easy strategy that few people use to engage people and move them from your Facebook page into your funnel so you can convert them into actual customers and clients.  Enjoy!

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