In this video Marketing Pearl of the Week we look at one of the biggest mistake marketers make. They use a strategy called ITT. Find out what ITT is and what to do about it. …
Continue ReadingVideo Marketing Pearl of the Week-Get in the Game
In this Video Marketing Pearl of the Week we look at how important it is for you to tweak your marketing content to make it more valuable for your audience. Not everything works for everyone, …
Continue ReadingLearn the Secrets of a 100% Open Rate – The VIP App
Here is this week’s upcoming schedule of great practice building information delivered to your desktop as a complementary service of 2nd Cousin Media & Marketing.
Continue ReadingVideo Marketing – It’s Never Too Late
One of the most common things we see with people in the health care business, or any business for that matter is they come to the realization that in order to grow their business and …
Continue ReadingVideo Marketing Tip of the Week-Common Sense
If you are a chiropractor, or a Metabolic Typing® Advisor or any type of health-care provider you need to realize that your marketing has to be a little different than someone that is only an internet marketer or a …
Continue ReadingVideo Marketing – What’s Your Story?
Do you know what single criteria most people use when they make healthcare decisions? It is the same one they use when they make financial decisions or decisons about their relationships. Have you guessed what it is? The …
Continue ReadingVideo Marketing – Is the Price Right?
Regardless of what business you are in, there is always a tendency for marketers to want to lead with price. In your mind you are thinking what a great deal I am offering. No one is going …
Continue ReadingVideo Marketing – Being Visible
People don’t seem to understand that nothing is worse than being invisible if you are in business. Actually, whether you are a business or an individual no one wants to be invisible. Most companies spend small …
Continue ReadingVideo Marketing Pearl of the Week-Got Milk!
With a never ending list of email marketers vying for your business everyday, what and whom do you pay attention to? Is it just the content? Do you just automatically delete everything and no longer …
Continue ReadingAre your open rates declining?
Did you ever think that maybe open rates are not the metric you should still be using? The problem is open rates are no longer the valuable metric to evaluate the effectiveness of your campaign. So what happened to open rates anyway?
Continue ReadingVideo Marketing A Good Offense Is the Best Defense
As consumers define wellness more broadly, does this make the concept too vague to be a useful sales point for marketers of wellness-related products and services? And does this make it more difficult for brands …
Continue ReadingVideo Marketing Winning the Wellness War
The Wellness game has changed and if you are going to win, you better get ready. In this video excerpt we look at the competition that has joined the game. No, I am not talking …
Continue ReadingVideo Marketing – Building your Facebook credibility
Just having a Facebook Like page is not enough. You have to give people a reason to go to your page and once there want to give you their contact information so you can convert …
Continue ReadingVideo Marketing: You need to be a source of everything
Regardless of what business you are in, if you are going to offer yourself as an expert you need to become that expert on everything related to your business. If you are in the healthcare …
Continue ReadingVideo Marketing RSS to Facebook Business Page
Everyone knows that you need a Facebook Like Page if you are going to promote your business or practice on Facebook. Your personal page is not made for business related content even though a lot …
Continue ReadingVideo Marketing How Much – Investment or Expense
One of the most important things to realize when you are evaluating any program that will help you build your business is it’s value. The problem is, most people don’t really consider value. They only …
Continue ReadingVideo Marketing Using New Technology
It seems new technology pops up everyday. In fact, you can get lost if you try to incorporate everything that comes down the pike into your marketing strategy. So how do you determine what you …
Continue ReadingVideo Marketing The Twitter Direct Message Set-up
Sending a direct message to those following you on Twitter is a great way to start a relationship, build friends and up your conversion rate. Social networks are just that, social. When someone decides to follow …
Continue ReadingGet Focused
Get focused. Become more productive. Learn the Pomodoro Technique.
Continue ReadingVideo Marketing Affiliate Relationships
WOW – 1000 e-mails in 30 minutes
http://marketingpearloftheweek.tv/video/video-marketing-affiliate-relationships
Video Marketing Taking the Bait
Ever hear this one? Thousands of people have watched this video but we only have a few slots left! or how about: If you act now we will throw in almost $4,000.00 worth of great …
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